How to Respond to Negative & Positive Reviews

Online reviews on sites like Yelp, TripAdvisor, Facebook, and Google give people a way to share their customer experiences not only with businesses but with fellow consumers, too. And consumers rely on these reviews in order to discover businesses and brands that provide the best customer experience. Continue reading

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Reputation Management – A Takeaway for Negative Reputation

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One’s online reputation is similar to that of a credit report, used to rate the trustworthiness of an individual. However, credit reports are private and only affect the ability to obtain additional credit and good interest rates, whereas an online reputation is crucial in shaping the overall image of an individual, especially in the case of a public figure or celebrity. Continue reading